Last Minute Tips for Giving Tuesday

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Enjoy a few tips for last-minute Giving Tuesday planning – for those who are organized and those who still have work to do. Giving Tuesday is one of my favorite times of the year. In some ways better than a holiday. The gifts of creative nonprofit fundraising abound. Like a kid waking up in the […]

Don’t Open That (Spam) Trap Door

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Spooky things can lurk in your email list – or find their way in. This Halloween, enjoy a few tips to help keep your email list free of ghosts, goblins or worse… spam traps. 52 Weeks Later Dust away the cobwebs of your subscriber list by getting rid of any inactive supporters. In Engaging Networks […]

3 Things to Learn About Engaging Networks Before Year End

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Year-end is not far away, so now is a great time to brush up your skills on the Engaging Networks platform. We want to help you close out your best ever year, and continue to build on that success in the future, so we’ve distilled a few video lessons from the Engaging Networks academy to […]

5 Essential Marketing Automations for Nonprofits

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What is Marketing Automation To put it simply, it is scheduling and automating communications based on user behavior, ending with an appeal for your subscribers to take a specific action. The purpose of marketing automation aligns well with most nonprofits’ priorities and can help you boost content engagement, increase action rates of petitions and surveys, […]

5 Must-Haves to Maximize Your Peer-to-Peer Fundraising

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Peer-to-peer fundraising is essential to every charity today. If you’re deep in peer-to-peer or just getting started, you’ll find these 5 tips helpful. Want to hear something amazing? 25% of people are likely to say “yes” to a donation request from their friends That’s the magic of peer-to-peer fundraising. Aside from taking you through the […]

Google Analytics and Optimize for Nonprofits

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Using Google Analytics at your nonprofit can give you a ton of meaningful data. You can learn who your audience is, how they’re getting to your website, and what they are doing once they get there. This can inform testing strategy. This blog is provided courtesy of Engaging Networks Accredited Partner, Firefly Partners and authored by Monica […]

Yahoo: A Reminder for List Hygiene

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List Hygiene We’re always monitoring the performance of our client emails to ensure all is well. And sometimes….we find something fishy. Over the last ten days we’ve been monitoring a growth in hard bounces from Yahoo mailboxes. It’s now apparent these are being caused by disused accounts – those that haven’t been opened in over […]

2016 Benchmarks Across Engaging Networks’ Clients

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Engaging Networks recently presented at one of our favourite conferences: the 2017 Campaigning Forum hosted by FairSay (#ECF2017). The event, held March 22-23 in Oxford, UK, brought together 100+ fundraising stakeholders to connect, share and learn from each other on how to influence change. Our very own UK Business Development Director, Keira Roth, was on hand to […]

ENCCUK17 Roundup

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Are you looking for the presentation from our 2017 Community Conference? If so, you’ve come to the right place. If you were at the event, you’ll have noticed that lots of sessions were also filmed. These videos can be watched on our dedicated vimeo channel. We hope you find these presentations useful. If you have any […]

Know Your Supporters (Your Granny Isn’t Into Tough Mudder)

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Last week I went to the Engaging Networks Community Conference (#ENCC16) in London. I listened to some excellent presentations, where people generously shared their campaigning and fundraising experiences. I also learned more about how the tools from Engaging Networks can help you get better results and, most importantly, make more impact for your causes. There […]

Make Your Twitter Links Work for Your Org

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At Electoral Reform Society, encouraging our supporters to share our campaigns on social media is a crucial part of our strategy. It was with this in mind that we decided to run our own link shortening service. “Overkill,” you say? Well, there were some good reasons we decided to go down this path. The Problem Why shorten […]

Advocacy Effectiveness and ROI

What Makes Online Advocacy Most Effective? We’ve spent years researching and experimenting to find out the characteristics of successful online advocacy. Here are the 14 factors that we have discovered contribute most to wins: 1. Successful Online Campaigns Have Easy-to-use Forms “In tests comparing forms with real-time feedback to those without, usability testing firm Etre […]

Integrating Engaging Networks with Raiser’s Edge

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“Raiser’s Edge” is a database used by many nonprofits worldwide as their “donor database of record.” So it’s not surprising that one of the most common questions asked by prospective Engaging Networks’ clients is: “How does your Engaging Networks software platform integrate with Raiser’s Edge?” A frequent answer to this question is the tool that […]

The Importance of Profiling

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There’s always a lot of talk about what the ‘next big thing’ or hook will be for charity e-campaigns. Is there something out there that will lead to mass participation? The next video that people pass round or the next e-action that everyone takes part in because it is so engaging. But sometimes, the whole […]

Drupal Integration

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Is Drupal the Content Management System that your website runs on? There is a Drupal module for the Engaging Networks platform that automatically builds native webforms for any of your campaigns. It supports all one and two-page campaigns. There are modules for both Drupal 6 and 7. Both require the feeds module and the webform module. Redirects are not […]

Fundraising Effectiveness and ROI

What Delights Donors And Raises Most Money Online? Combining the best of e-commerce research with our clients’ experience and benchmarking studies has taught us that: 1. Successful Online Donation Pages Are Easy To Use It’s obvious and yet so often overlooked. If your donor is put off by the form they have to fill in, […]

Email Effectiveness and ROI

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To raise maximum funds or get the most signatures for your petition, you need to know how to use email most effectively. So what are the characteristics of effective emails? Here is what we’ve learned from our research and our clients’ experience over the years: 1. Successful Emails Are Personal “Segmentation is a lot of […]