Boost donor conversion with One-click donate pages

Email Journey givingtuesday marketing automation

This post is provided courtesy of Rachel Kottler, Digital Account Director, at Lautman Maska Neill & Company. If you are looking to increase donor conversion, then the number one way to do so is to remove barriers to donating. One way to do that? Connect an Engaging Networks’ One-click Donation Page to your fundraising pages.  The […]

Creating effective email journeys to engage your supporters

Email Journey givingtuesday marketing automation

Email journeys (automated sequences of emails) are a critical part of your email communications. They allow you to engage your supporters and deepen their connection to your cause. Email journeys don’t replace the importance of a solid ongoing email programme but they are a key way to: Welcome new supporters Build strong relationships with supporters […]

The Value of Journey Mapping – Short and Long Term for Your Organization

journey map mapping hjc

This post is provided courtesy of Krishna Nathwani, Senior Marketing Consultant at HJC. Most for-profit organizations have been utilizing the idea of journey mapping for years. The premise of this type of strategic analysis is for a brand to look at a consumer/customer journey for its product or service end to end, looking at touch points both […]

Three smart tips to help your nonprofit utilize data storytelling

data reporting

This post is provided courtesy of Rachel Allison, Principal and Co-founder or Fresh Eyes Digital, an accredited Engaging Networks Partner. Especially over the last few years, the buzz around the importance of being data-driven in the nonprofit sector has risen to a frenzy – and not just for digital marketers, fundraisers, and tech professionals.  There’s good […]

4 Ways to Optimize Engaging Networks for Year-End Fundraising

year-end fundraising engaging networks

This post is provided courtesy of Brandon Fuller, Owner & Chief Strategist of Raise the Roots, an Engaging Networks Accredited Partner. The holiday season has arrived! In addition to unpacking those sweaters and jackets, you’re likely dusting off your year-end fundraising strategies. As organizations prepare for the season of giving, now is the time to ensure […]

10 Essential Questions to Ask Before Selecting a New eCRM System

woman surrounded with question marks

This post is provided  courtesy of Engaging Networks Accredited Partner, Zuri Group So, you’re ready to transition to a new nonprofit eCRM system. But how do you know which platform will fulfill your needs? An electronic customer relationship management (eCRM) system transition requires thoughtful consideration of your team’s immediate needs and future goals. Before deciding which eCRM […]

One Year and Partnering Strong

hands coming together teamwork

We’re happy to announce the first anniversary of our Accredited Partner Program at Engaging Networks and our year-one partners. We’re happy to announce the first anniversary of our Accredited Partner Program at Engaging Networks. The program was launched in fall of 2018, with a full training and accreditation program administered via our Engaging Networks Academy. […]