Employer Matching Gifts: An Easy Way to Raise More

matching gifts two hearts as one

Contents https://youtu.be/6xkexNn5wPI?si=w5AReAdzLllRnJ9A his post is provided courtesy of Adam Weinger, President of Double the Donation. Most nonprofits are constantly on the lookout for new ways to raise money for and, as a result, better pursue their charitable mission. One profitable avenue that is continually overlooked, however, is corporate giving⁠—and more specifically, employer matching gifts.  In fact, […]

The Value of Journey Mapping – Short and Long Term for Your Organization

journey map mapping hjc

This post is provided courtesy of Krishna Nathwani, Senior Marketing Consultant at HJC. Most for-profit organizations have been utilizing the idea of journey mapping for years. The premise of this type of strategic analysis is for a brand to look at a consumer/customer journey for its product or service end to end, looking at touch points both […]

Three smart tips to help your nonprofit utilize data storytelling

data reporting

This post is provided courtesy of Rachel Allison, Principal and Co-founder or Fresh Eyes Digital, an accredited Engaging Networks Partner. Especially over the last few years, the buzz around the importance of being data-driven in the nonprofit sector has risen to a frenzy – and not just for digital marketers, fundraisers, and tech professionals.  There’s good […]

The Benefits of Single Sign-On

SSO single sign on

What is Single sign-on or SSO? Single sign-on makes login easy for users Single sign-on (SSO) is a method of authentication that allows a user to sign in to multiple accounts with one log-in and password. If you’ve ever used your Facebook ID to validate your usage of another app, or if you’ve logged into […]