9 Ways to Take Your Click-Through Rate to the Next Level
Updated 8/4/23 Before we dive into all things click-through rates, let’s go back in time. Remember when Apple made monumental changes to its privacy settings back in September 2021? These changes have since upended one of the most important email marketing metrics: open rate. They have rendered useless any audience segmentation or targeting based on […]
The who, what, why behind the Apple privacy change– and what you should do about it
Let’s address the elephant in the room– Apple’s Mail Privacy Protection. This change, which is expected to roll out in September 2021, will affect anyone using the Apple Mail app on their iPhone, iPad, or Mac desktop regardless of their email provider– Gmail, Yahoo, AOL etc. Should Apple users opt into this new privacy protection […]
The Benefits of Single Sign-On
What is Single sign-on or SSO? Single sign-on makes login easy for users Single sign-on (SSO) is a method of authentication that allows a user to sign in to multiple accounts with one log-in and password. If you’ve ever used your Facebook ID to validate your usage of another app, or if you’ve logged into […]
10 Awesome Integration Ideas for Your NonProfit
Looking for new ways to streamline workflows and have a greater impact? Who isn’t? Sometimes the path to this end is in how you use the tools at your disposal.
Budget Considerations for an eCRM Change
The end of your fiscal year is rapidly approaching and you need to change your eCRM – what should you do? Keep reading for tips on how to work an eCRM change into your budget approvals. The right change can help you win more campaigns and raise more money for your organization in the year […]
Switching to a New Donor Engagement Platform: 10 Important Questions to Ask
This post is provided courtesy of Zuri Group, an Engaging Networks Accredited Partner. You might be ready to transition to a new donor engagement platform (a.k.a., donor management software). But how do you know which platform will fulfill your needs? Such a big transition requires thoughtful consideration of your team’s immediate needs and future goals. […]
Cybersecurity for Nonprofits: 10 Simple Security Measures Every Organization Should Adopt
Click here to sign up for our upcoming webinar: Fraud Best Practices on 24th of August, 2023 11:00am ET. Hear from Engaging Networks and WorldPay on how to protect your nonprofit organization from fraudulent activities. Keeping supporter data safe and secure from cyber attacks and unauthorized access is vital when it comes to cybersecurity for […]
10+ GivingTuesday Tips and Resources
The Foundations of GivingTuesday GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Over the past seven years, this idea has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity. GivingTuesday strives to build a world in which […]
Fundraising Email Tips: 10 Easy Ways to Optimize Appeals
Updated 8/3/23 Nonprofits rely on fundraising emails for revenue. The goal of fundraising emails (also known as “appeals”) is to inspire prospective donors to click through and complete a donation. Well-crafted fundraising copy and well-designed email templates help put those donations into motion. What sorts of things can you do to motivate potential and/or existing […]
The Metrics You Need to Measure Marketing Automation Effectiveness
Marketing automation is the automation of repetitive tasks across channels and is used by many organizations today. Whether non-profit or commercial, marketing automation can be effective regardless of size. For nonprofits, email marketing automation can provide deep customization and personalization while saving crucial staff time. However, there’s one small catch. You don’t want to ‘set […]
10 Tips on How to Improve Donor Journeys
Updated 6/7/23 As your nonprofit organization works hard to make a difference in the world and improve the lives of others, it’s equally important to recognize the unique qualities and motivations of your donors, and to cultivate strong relationships with them in order to ensure success and growth in the long-term. Doing so can help […]
Supporting Canadian Clients – Canada Day and Every Day!
There’s a lot of silly stereotypes about Canadians. I didn’t know most of them until I met my American roommate in university and was suddenly getting called out for every “eh”, “sorry” and “about” I said. And, from being referred to as the U.S.’s ‘Little Brother’ or ‘Nice Neighbor to the North’, Canada’s existence is […]
7 Ways to Cut Organizational Expenses in Changing Times
During hard and changing times nonprofits may find it necessary to cut costs. Here are 7 tips to help with difficult decisions. COVID-19 has meant we have been dealing with a significant period of uncertainty putting a huge strain on people’s mental wellbeing. As we wonder what comes next the press is full of predictions […]
10 Easy Optimizations to Advocacy Pages
Enjoy this list of ten easy optimizations for your advocacy pages. This will help your nonprofit or charity draw attention to your advocacy campaigns and boost conversions – ultimately changing the world for the better. I’m in the UK so many examples are based in the UK but these tools are all part of Engaging […]
How did we get this far?
How did Engaging Networks evolve to be a leader in nonprofit software? By following our motivation. See this note from our CEO on product development. I’m writing this from my hotel in Bali. A week ago, the Indonesian Government banned all domestic and international flights until the end of May so I’m here in self-isolation […]
“Giving Tuesday Now” – Great Results!
It’s the day after the quickly organized #GivingTuesdayNOW event on May 5, 2020, a day to support charities during COVID-19 pandemic. See the amazing results. Many Engaging Networks clients this week took part in the first-ever #GivingTuesdayNow event, which aimed to unleash a wave of charitable giving similar to what we’ve seen from the “real” […]
Top 10 Fundraising Optimizations You Can Try Today
Review our top ten fundraising optimizations and spend some time testing and improving your fundraising. Crises like the coronavirus impact us in ways we’d never imagine. Many organisations are setting up appeals to support those directly impacted by the pandemic. At the same time, others are running emergency appeals to make up for lost income. […]
#GivingTuesdayNOW – With No Transaction Fees
Start a fundraising event in the face of global crisis on May 5, 2020 – #GivingTuesdayNow. I hope you haven’t missed the buzz about #GivingTuesdayNow. This global movement to inspire giving amidst the COVID-19 pandemic will take place on Tuesday, May 5, 2020. It builds on the spirit of Giving Tuesday – one of the biggest fundraising […]
