Deliver the right message, at the right time, to the right person. That’s what Engaging Networks’ conditional content allows you to do. Whether it’s in an email, on a donation form or an advocacy action – making sure that your supporters are seeing content relevant to them will drive more engagement. Check out how to do this.
Tips and Tricks
Do you ever wonder what happens to the email you send your supporters? It went to their inbox, right? Or maybe a Promotions folder or something. Without a crystal ball, this is hard to determine. We have a couple of tips and tricks to help you determine what happened to those perfectly crafted emails you and your team sent out.
The Academy is an online learning center for our clients and partners, offering interactive learning resources at YOUR own pace.
Electoral Reform Society (ERS) got creative to make its Twitter links informative and personal. Here, ERS’s Digital Communications Officer shares the step-by-step process so any organisation can follow its lead.
We set up a form field that is invisible to human users, who will therefore never populate it. But the field is visible to spambots, which will populate it. This gives us a way to differentiate between human users and spambots. We also just added a custom validator to the form field; one that checks that it is still empty when the form is submitted. If the field isn’t left empty, then our software smells a rat (detects a spambot) and blocks the submission!